Al Meera's brand mission is to be the customers' favorite shopping place and our operations are aligned around the strategy of providing an exceptional customer experience.

Our business model is inspired by our values to balance the interests of our customers and that of our staff. Our modern logo depicts this spirit.
The dominant image in our new logo is a leaf, which represents our customers. But this leaf has a shadow, and that shadow represents all of our Al Meera Staff. We see our staff as a mirror to our customers. So where our customers are, our staff will always be there to assist them. The customer is at the forefront in the logo in the same way the customer is given priority in each Al Meera branch.

Our customers are the reason for our existence. We demonstrate our appreciation by providing them with high quality products in a clean welcoming environment, at a great value. Our goal is quality, service, cleanliness and worth for each and every customer, each and every time!

We believe that a team of well-trained individuals with diverse backgrounds and experiences, working together in an environment that fosters respect and drives high levels of engagement, is essential to our continued success.